realtor testimonials
“Courtney did a great job helping us sell our house. She was in constant communication with us throughout the entire process and we sold our house for more than our original asking price. She’s the best!”

“Our family needed to relocate quickly when my husband’s job transferred him. Luckily, after reading reviews online, we found James at XYZ Realty! He helped expedite the buying process so we could get settled a few days before my husband started his new position. We’d recommend James to anyone looking to buy a home.”

Perhaps just as important as the commission check you get every time you sell a home, is the feedback you receive from your clients. While the check will help pay next month’s bills, positive feedback like Courtney and James (they aren’t real people) received is invaluable and key to helping you build your reputation as THE real estate agent to call when it’s time to buy or sell a house. Continue reading

VA Home Loan
2020 has been one for the record books in regards to home sales and mortgage originations. For Veterans and active military personnel, the year is unprecedented – with 1.2 million home loans tallying $363 billion in homeownership opportunities – guaranteed by the U.S. Department of Veterans Affairs. The figure represents the most home loans ever assured in a single year by the government entity. Continue reading

cold-calling-real-estate
Almost anyone working in sales, whether it’s insurance, telemarketing or any other product or service, would probably agree that cold calling is the worst! It’s not fun or efficient making 100 calls or knocking on 100 doors a day trying to convince people who don’t know you to buy something they may or may not need. Sadly, sometimes the measure of a successful call is if you can get past “Hello, I’m Mike calling from XYZ Company …” before they hang up the phone or slam the door.

One of the main reasons cold calling isn’t a very effective way to score a sale is because the leads are “cold.” That means they haven’t warmed up to you enough to actually listen to what you have to say. You’re a stranger. There is no prior relationship or connection you can leverage to capture even a little bit of their attention.

When it comes to selling houses, leads, preferably “warm” ones, are your lifeline. Without a healthy and promising pipeline of potential buyers and sellers, you might as well be trying to sell ice cubes to Eskimos. Continue reading

suburban real estate
Katy, Texas – Home to a restored train depot, heritage museum and outlet mall. Nothing out of the ordinary; however, this quiet suburb, located 32 minutes from downtown Houston, has earned a newfound claim to fame. It’s gained more than 4,400 residents since February 2020 – the start of the pandemic – the most of any city or town in the U.S.

Katy is one of several Texas towns leading the country in population growth.

Meanwhile in New York City – The City That Never Sleeps – an estimated 110,000 people have fled the city in recent months, marking the largest drop off in residents of any one location in the country. That’s a 487 percent increase – or five times the rate – when compared to the number of residents who left Manhattan and Brooklyn in 2019. Continue reading

5 things sure to scare off homebuyers
‘Tis the season for ghosts and ghouls and all things that go bump in the night. While souls of the dead living in the attic will spook any home buyer, it may not be the scariest concern that’ll have buyers frightened and running for the hills.

The weather is cooling, but the real estate market is in summer mode – home sales are hot with houses being snatched up in record time. With so much enthusiasm right now, homeowners may feel a rush to act and have their property listed without considering important housing factors that can easily make or break a sale. Continue reading

condominium vs house
The predictions were dire at the start of the pandemic. Instead, historically low interest rates and a faster-than-expected economic recovery have contributed to an unprecedented real estate market. New home sales are at their highest levels in almost 14 years, with a seasonally adjusted 1.011 million units sold in August 2020 according to the U.S. Department of Commerce.

On the flip side, stay-at-home orders in the spring coupled with an already tight housing inventory resulted in an increase in home prices. In June 2020, the national median home price rose 2.8 percent from year-over-year (YOY) to a record-breaking $311,300. Subsequently, condominiums are making a comeback and have emerged as the likely alternative for home shoppers looking to escape apartment life, as inventory is high and costs are lower.

So, as an agent, when your client inquires about either purchasing a house or condo, do you know how to respond? We want to help you inform your clients so they can make an informed decision that’s best for them and their future. Here’s some key talking points when it comes to helping your clients decide on purchasing a house or condo. Continue reading

kitchen appliances
So, you have a client inquiring about their kitchen appliances before having their house listed for sale. Should they invest in all-new appliances? Do they have to include their appliances in the sale? Is this even a good time to purchase a new refrigerator? These are all important questions that every home seller should ask and know; they’ll be looking to you for answers and clarification to make the best decision for their home.

This guide will help you help your clients decide what to do with their kitchen appliances and if an upgrade is worth the investment. Continue reading

How to get home renovation loan
New data out regarding the state of home flipping in the U.S. shows great potential ROI, especially in portions of Ohio.

Home flipping rates are at a 14-year high, with the Mahoning Valley listed as one of the country’s best housing markets for home flippers. That’s according to the latest house flipping report from ATTOM Data Solutions. Out of 151 metropolitan statistical areas analyzed, Youngstown, Ohio ranked fourth in the U.S. with a 92 percent increase in profit margins for single-family homes and condominiums flipped and sold in Q2 of 2020. Continue reading

winter home renovation
Ohio winters can be brutal; from snow and ice to bone-chilling temperatures – and let’s not forget about the round-the-clock darkness. December through March (or even April and May) can feel like a one-way ticket to Siberia.

When it comes to the lake effect snow machine in Cleveland and Northeast Ohio, no Ohioan is immune from the harsh conditions brought forth by Mother Nature. For us humans, we have shelter to escape winter’s fury; unfortunately, our homes don’t have that same luxury.

Houses all across the Buckeye State, regardless of structure or building material, are vulnerable to these winter conditions, wreaking havoc and potentially causing serious damage that comes with a hefty price tag. Couple that with the fact that nearly 90% of the homes in northeast Ohio were built prior to 1990 (which was 30 years ago, by the way) and you have many homes that are going to need a little TLC.

Ohioans are all too familiar with this and the hesitations that come with it. Continue reading