
For the majority of agents (especially the ones in Northeast Ohio), we are approaching the “slow” season. While some agents may actually have great volume during these winter months, the fact is that on average, home transactions are down between November and January.
According to the National Association of REALTORS®, the average number of transactions during the “hot” months across the country is 2.1 million over that 4-month period. Not surprisingly, that equates to nearly 40% of the total annual sales volume.
Conversely in the winter months, the average number of transactions is around 1.5 million over that 4-month period – not a number to scoff at, but still roughly 40% fewer transactions. Continue reading